Polestar
Life Blog

Moving the World for 30 Years

6 Ways to Have a Stress-Free Pilates Teacher Training

“It’s the mind itself which shapes the body” – Joseph Pilates Enrolling in a Polestar comprehensive teacher training can be a transformative experience both personally and in your career.  Your commitment to this path of study requires significant dedication, planning, studying, moving and flexibility.  We recently spoke with Latonia Johnson, a comprehensive student in Miami Florida, who shared with us her excitement for her movement studies as well as the inspiration for this post: how can we help other Polestar students traverse their comprehensive training with more ease and less stress! Read More

Pilates is for Every Body

Together, Amelia and Erica designed a program for me to start with very simple stretching and range of motion movements. In discovering how my muscles worked, we were able to design a program that would help improve my core strength and my balance. Emphasis on balance because I have been known to fall and I am not able to get up without help.Read More

Attracting Potential Clients to Your Studio

In our previous post, we discussed landing pages and started the topic of SEO Optimization. Now that we have our landing page and communication down, it is time to continue to dive into keywords in your strategy.   Phase 3: Search Engine Marketing and SEM Campaigns In order to reach potential clients, you need to […]Read More

Building a Customer Recruitment Strategy

In our last post, we saw how important it is to be present on the Internet, especially if you’re looking for new customers. Everyone browses the Internet to research their interests, needs, and hobbies. They also check the ‘net when they are looking for a Pilates studio or rehabilitation center. It’s time to build up […]Read More

How to get New Pilates Clients through the Door

Are you looking for new clients for your Pilates studio or personal training center? If you have open availability, you likely have noticed that customers do not magically appear. Do you know how to solve this dilemma? As more and more people become interested in staying healthy, the number of Pilates studios, training centers, gym […]Read More