“What really matters is that we feel good and that we can live our lives to the fullest. If we apply it correctly, Pilates is the tool to get there. It’s the best tool I know.” – Mara Sievers Mara Sievers is a Polestar Graduate, Practitioner and the creator of the Pilates Encyclopedia. Read our interview with Mara and […]Read More
Pilates business
Attracting Potential Clients to Your Studio
In our previous post, we discussed landing pages and started the topic of SEO Optimization. Now that we have our landing page and communication down, it is time to continue to dive into keywords in your strategy. Phase 3: Search Engine Marketing and SEM Campaigns In order to reach potential clients, you need to […]Read More
Building a Customer Recruitment Strategy
In our last post, we saw how important it is to be present on the Internet, especially if you’re looking for new customers. Everyone browses the Internet to research their interests, needs, and hobbies. They also check the ‘net when they are looking for a Pilates studio or rehabilitation center. It’s time to build up […]Read More
How to get New Pilates Clients through the Door
Are you looking for new clients for your Pilates studio or personal training center? If you have open availability, you likely have noticed that customers do not magically appear. Do you know how to solve this dilemma? As more and more people become interested in staying healthy, the number of Pilates studios, training centers, gym […]Read More